Auto & General Insurance was presented with the ‘First Time Sponsor Award’ at the 17th Annual Business Day BASA Awards, which was held in Johannesburg on 25 August.
The Awards recognises and encourages excellence and innovation in the field of business support for the arts. The judges evaluated the success of each sponsorship in achieving the objectives of the sponsor, and in bringing genuine benefits to the arts organisation.
Auto & General Insurance sponsors both the prestigious Naledi Theatre Awards as well as the Auto & General Theatre on the Square.
Leon Vermaak, CEO of Auto & General Insurance says: “We are absolutely thrilled and honoured to receive this acknowledgment from BASA. South Africa has been blessed with such extraordinary talent and through our sponsorships we wanted to give our actors, writers, directors, designers, comedians, musician and technicians the support they so rightly deserve. We hope that our sponsorships will assist in nurturing, developing and exposing the wealth of proudly South African talent and product.”
